Winner named in Fall 2015 Yum! IGNITES Louisville Challenge

For immediate release

YumIgnitesLogo_125Louisville, Kentucky (November 19, 2015) – The 14th class of the Leadership Louisville Center’s Ignite Louisville program graduated on November 18th as a panel of esteemed judges representing the best in Louisville leadership heard presentations from the six Ignite Louisville teams to select the winner for the Fall 2015 Yum! IGNITES Louisville Challenge. The team working with Surgery on Sunday to advance their mission of providing equal access to healthcare within our community, was selected as winner of the challenge and will receive the $1,500 prize. YUM! Brands Foundation surprised the winning team with an additional $2,500 contribution as well as awarding each of the remaining teams with $700 for their nonprofit agencies.

Presented by Norton Healthcare, Ignite Louisville is a seven-month program that grows young professionals by developing the key components of leadership. The Yum! IGNITES Louisville Challenge is an opportunity for teams from the Leadership Louisville Center’s Ignite Louisville program to undertake a project for a local nonprofit, gaining experience in community leadership, board involvement and teamwork. Since its inception in 2004, Ignite Louisville participants have worked with over 85 area nonprofits to plan, execute and sustain new strategies for success. Participating nonprofits benefit from the expertise and energy of the teams, which each invest hundreds of hours with their nonprofit agency as they compete for donations made possible by the YUM! Brands Foundation.

The graduation concluded with a reception sponsored by Northwestern Mutual celebrating the outcomes of the class.

Click to see team photos and results achieved by each team for their nonprofit partners.

Yum! IGNITES Louisville Challenge winner:
Winning team & agency: Surgery on Sunday, working with team “Rebels with a Cause”
Quaniqua Carthan
, Louisville Metro Government; Chris Head, MobileServe; Virginia Mattingly, Brown-Forman Corporation; Daniel Mudd, Frost Brown Todd LLC; Sherri Ryan, Jewish Hospital/KentuckyOne Health; Mike Schroth, Messer Construction Company; Claire Simms, Fund for the Arts; and Liz Zummach, Humana Inc.

Rebels with a Cause devised a strategic plan to help Surgery on Sunday (SOS) Louisville further its mission of providing equal access to healthcare within our community. The team applied for four Certificates of Need, which will remove insurance- and credentialing-related barriers for medical volunteers and provide access to new funding sources. It also created a Board-approved budget for SOS. The Rebels developed an Operating Manual for SOS, legal agreements to formalize relationships with surgery-day host facilities, and a volunteer-management tool. It also created a stronger online presence for SOS and secured pro bono marketing materials. Major grants are underway—one of which, if approved, will fund a full-time employed staffer for this growing organization. The team secured $26,000 for SOS in monetary and in-kind donations. The Rebels have invested over 500 hours to date with much more to come, as they have been invited to join SOS’s Board.

Additional nonprofits for the Yum! IGNITES Louisville Challenge and Ignite Louisville teams are:

Backside Learning Center – working with “Team Reach”
Brian Bennett
, Stites & Harbison PLLC; Kerri Daly, Presbyterian Publishing Corporation; Adam Hack, EY; Ann Marie Kelly, Young Professionals Association of Louisville (YPAL); Joseph McMahan, UBS Financial Services Inc.; Katie Reisz, Middleton Reutlinger; Breck Thomas-Ross, Humana Inc.

Team Reach partnered with the Backside Learning Center (BLC) during the seven-month Ignite Louisville program. The BLC needed help with two primary challenges. First, independence and autonomy, since the BLC is currently a program of the Kentucky Derby Museum. They asked Team Reach to lead them through the 501c3 application processes in order to become their own entity. Secondly, the BLC needed to step-up its brand awareness. Team Reach, with the help of a video promotion company, created two videos for the BLC. The team also enhanced the BLC’s e-newsletter, brochure, and donor solicitation letters. Lastly, Team Reach helped with the BLC’s annual fundraiser, Ladies Day at the Races, by securing media coverage, soliciting an auction item and volunteering both leading up to and during the event. Ultimately, Team Reach left the BLC a more sustainable organization and provided them with over $30,000 in volunteer hours and donated goods and services.

Harbor House – working with “Team One, IGNITE!”

Max Dettlinger, Vogt Power International; Pam Evans, GE Appliances; Will Fensterer, Capital Access Corporation – KY; Ellen Hauber, Lee Publications; Cordell Lawrence, Brown-Forman Corporation; Janna Singleton, LG&E and KU Energy; and Jane Susott, Humana Inc.

Team One, IGNITE! partnered with Harbor House of Louisville to increase the community’s awareness of the nonprofit and its mission – empowering people with disabilities. They rebranded the organization with a new logo, tagline and marketing materials. They established audience specific tour programs directed to a variety of audiences that visit the day center. And you may have noticed a large yellow rubber ducky on the rooftop of the Waterfront Development Corporation this summer. That was Team One, IGNITE! bringing greater brand awareness to Harbor House’s signature fundraising event Ken-Ducky Derby – where they also helped increase profits by over 18%.  Want one more crazy number? They increased Facebook traffic for the organization by 1200% in a 2-month window making Louisville even more knowledgeable about the great works of Harbor House.

Louisville Girls Leadership – working with “Team Mercury 7”
Sam Castle
, U.S. Bank; Shelley Cohn, Winston Industries; Steve Gossman, Baptist Health System; Remy Kenney, Dare to Care Food Bank; Leah Potts, Norton Healthcare; Candace Weber Shiffman, Mortenson Family Dental; and Charisse Wright, Neustar Inc.

Team Mercury 7’s primary objective was to ensure the sustainability of Louisville Girls Leadership (LGL) with the development of a marketing and fundraising plan.  The team created a foundation for LGL’s communications plan through an impactful case statement describing the organization.  This case statement was the catalyst for a fact sheet and marketing video to be used for garnering corporate sponsorship, new donors and future participants in the program.  The team also produced and disseminated a press release, resulting in a television news interview with WAVE 3’s Dawne Gee and two other pending television interviews on WDRB and WLKY, exposing LGL to over 40,000 people.  Mercury 7 also created buzz about LGL’s Girls IdeaFestival® and gathered contact information at the week-long IdeaFestival® at the Kentucky Center.  The team’s fundraising focus included tailoring a popular customer relationship database,, to suit LGL’s potential donor, corporate sponsor and future participant information. Two members of the team will stay on for one year to provide support and provide an instruction manual for future use. The team also added to LGL’s existing grant calendar, providing 24 new potential sources of funding and secured a $3,000 corporate sponsorship.

Nativity Academy – working with team “4TheVille”

Shaun Bolger, Thorntons Inc.; Mike Bukowski, Humana Inc.; Erin Farrington, Passport Health Plan; KJ Fields, Seven Counties Services; Melissa Munford, First Urology, PSC; Carly Schmidt, The Kentucky Center; April Wimberg, Bingham Greenebaum Doll LLP; Darryl Young, Kentuckiana Works/JCPS.

4TheVille analyzed the needs of Nativity Academy and realized that in order for the school to gain more exposure in Louisville, it needed to find a way to engage young professionals who could implement innovative strategies to expose Nativity to the larger community. A 21-member Associate Board was created to work in tandem with Nativity’s Executive Board. The board is a 2-year commitment that will bring in $735 annually in dues from its members to support Nativity. Four members of 4TheVille are serving on the board. 4TheVille was able to secure $1750 in-kind donations for the Associate Board kickoff mixer. The team also formed a data team to clean up and optimize Nativity’s database, removing 24% of the records due to inactivity or inaccuracy. $1200 of in kind donations and time went into creating new incremental donor forms for givers to Nativity.

St. Vincent de Paul – working with team “Meridian502”
Charissa Acree
, PriceWeber; Jarred Cook, Luckett & Farley; Bruce Ferguson, The Underwriters Group; Jasmine Hardin, PBI Bank; Kevin Hisel, D.D. Williamson & Co., Inc.; Liz Kennedy, Louisville Metro Council, District 12; Josh Niehaus, Baptist Health System; Inc.; and Jennifer Redden, Restaurant Supply Chain Solutions.

Meridian502 partnered with St. Vincent De Paul of Louisville to develop a system to help them best integrate the newly constructed Family Success Center on the campus of SVDP, their on-campus clients, and the surrounding residents.  Through this partnership a Program Template was developed to lay out best practices and necessary criteria for all program on-boarding.  Then Meridian502 demonstrated the Program Template through the development of a youth wrestling program that has 23 current community youth participants.

About Ignite Louisville:

Presented by Norton Healthcare, Ignite Louisville is a seven-month program that grows rising community leaders by developing the key components of leadership and graduates two classes per year. In addition to the core curriculum, the class participates in the Yum! IGNITES Louisville Challenge and takes on a project proposed by a local nonprofit to gain hands-on experience performing on a team and serving the community. Each class learns cutting-edge leadership concepts from program partners including Norton Healthcare, Yum! Brands, Inc., Brown-Forman Corporation, Horseshoe Southern Indiana, Northwestern Mutual and the U.S. Army. Ignite Louisville was founded by the Leadership Louisville Center in 2003 in partnership with the Young Professionals Association of Louisville (YPAL) and the Louisville Urban League Young Professionals (LULYP).

About the Yum! IGNITES Louisville Challenge:
The Yum! IGNITES Louisville Challenge is the service learning component of the Leadership Louisville Center’s Ignite Louisville program. Each year, several nonprofits are selected from a pool of over 50 nonprofit agencies to work with an Ignite Louisville team. At the end of each program, a winning team (or teams) receives funds for their partner organization.

Since its inception in 2004, Ignite Louisville participants have worked with over 85 area nonprofits to plan, execute and sustain new strategies for success. The Ignite Louisville teams invest an average of over 500 hours in each of their partner organizations. In a recent survey, partner organizations stated that Ignite Louisville teams remarkably improved the productivity of operations, increased the organization’s outreach in the community and improved the strategic focus of the organization. The average value of each team’s work is over $35,000 in the most recent class and many Ignite Louisville graduates have joined the boards of directors of their adopted nonprofit, helping to accelerate a generational change in leadership. In 2013, Ignite Louisville’s challenge received a national award for “Excellence in Innovation” from the Association of Leadership Programs. In 2009, it was awarded the Center for Nonprofit Excellence’s Pyramid Award for the Art of Collaboration.

About the Leadership Louisville Center:
Created in 1979, the Leadership Louisville Center is the region’s most valuable resource for leadership development and civic engagement. Its mission is to grow and connect a diverse network of leaders who serve as catalysts for a world-class community through dynamic programming and strong community connections. Over 6,000 community leaders have graduated from the Center’s programs that include Leadership Louisville, Focus Louisville, Ignite Louisville, Bingham Fellows and Encore Louisville. In 2011, the Leadership Louisville Center was recognized as one of the top seven community leadership programs in the U.S. in a benchmark study by the Center for Creative Leadership, the “gold standard” global provider of executive leadership education and research.

For more information, contact:

Holly Prather
Vice President
Direct: (502) 753-6503 Main: (502) 561-0458

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